Jeffrey Hollender is one of the world’s foremost entrepreneurs and a leading authority on corporate responsibility, sustainability and social equity. More than twenty years ago, he co-founded Seventh Generation and went on to build the fledgling company into a leading natural product brand known for its authenticity, transparency, and progressive business practices. Today, as an social entrepreneur, author, speaker, consultant, and activist, Jeffrey’s mission is to inspire and provoke business leaders to think differently about the role they and their companies play in society. Along the way, he’s working to drive systemic change that makes it easier for businesses to become radically more sustainable, transparent and responsible.
Why Sustainability – and even what he achieved with Seventh Generation – isn’t good enough for the future of the planet. We explore why sustainability can only ever be a ‘less bad’ option for the challenges we face and the factors we need to take into account in building future business – including a regenerative approach to nature and the environment, addressing key challenges facing humanity and the planet, and transforming the target industry.
Why condoms are the perfect product to test the net-positive-for-the-planet business model. If you look at the different areas of life touched by the humble condom, you see that it can have an impact in so many ways.
- Providing choice for people, particularly women, in when and whether they choose to have children.
- Protection for sexually transmitted diseases and therefore an improvement on health.
- From an environmental perspective in that the rubber to be used can be harvested in a more sustainable way.
- From a viewpoint of chemicals and toxins, where Sustain Condoms found a way to eradicate carcinogenic components from condom production.
Why future generations are going to look back at us and wonder why we failed to act in the face of so many red flags and warning signs.
- Jeffrey Hollender Partners
- Sustain Condoms
- Seventh Generation
- The American Sustainable Business Council
Books By Jeffrey Hollender
Jeffrey’s passion for changing the negative impact that industry has on the environment and society is evident in each of his six books, including 2010′sThe Responsibility Revolution: How the Next Generation of Businesses Will Win. At the same time, Hollender has been helping millions of Americans make green and ethical product choices, beginning with his bestselling title, How to Make the World a Better Place, a Beginner’s guide. His most recent book, Planet Home: Conscious Choices for Cleaning & Greening the World You Care About Most guides consumers through the dizzying array of decisions they make each day, helping them understand which choices matter most and which have hidden repercussions.
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